We follow the research, not the hype.
AI visibility is full of guesses. Our method is built on published studies of how AI assistants choose what to cite and who to name.
A snapshot of what AI says about you today. No meeting required.
Ask AI twice, get two different lists.
Under 1 in 100
the odds that ChatGPT or Google's AI gives the same list of brands in any two answers. About 600 volunteers ran the same prompts 2,961 times across ChatGPT, Claude and Google's AI.
Ask the same assistant the same question an hour apart and the shortlist changes. Different names, different order, sometimes a different count. That is normal, and it is why a screenshot of one good answer tells you almost nothing about where you stand.
So we measure how often you're named across many answers, never one lucky result.
Your site tells AI what you do. The web tells it whether to recommend you.
On your site
What AI reads to understand you.
- Services
- Pricing
- FAQs
- Comparisons
It has to be able to read it.
If AI can't read a page, it can't quote it. We check what AI crawlers actually see on your site.
It has to be easy to quote.
44%
of ChatGPT's citations come from the first third of a page, and cited passages lean on clear definitions, across 1.2 million ChatGPT answers and 18,012 verified citations.
What we do Make your pages readable and quotable.
Across the web
What AI reads to decide whether to trust you.
- Reviews
- Directories
- Articles
- Roundups
- Forums
Most of what AI cites, nobody paid for.
84%
of AI citations come from earned media, across more than 25 million links cited by ChatGPT, Claude and Gemini.
Being talked about goes with being named.
0.664
correlation between branded web mentions and AI Overview brand visibility across 75,000 brands, against 0.218 for backlinks. Correlation, not cause.
What we do Find the sources AI trusts in your category and work on where you're mentioned.
Four steps from question to shortlist.
Ask an AI assistant which company to pick, and this is what happens before it answers.
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Step 1: Someone asks
Someone asks an AI assistant a question.
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Step 2: It looks things up
It searches the web or uses what it already knows.
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Step 3: It reads what others say
It reads what others say about businesses: reviews, directories, articles, comparison pages, your own site.
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Step 4: It names a few
It names a few, with a reason for each.
Your free report shows exactly which sources AI read for your category, and what it said.
Each step is something a business can work on. Being readable, so an assistant that reaches your site can use what is on it: that is technical crawlability. Being on the pages AI reads, starting with your own: that is service and product page builds. And answering the questions buyers ask, in plain language, on a page of your own: that is content. The report comes first, so the work starts where the gaps are.
There is more to each step: how AI gets its information about your business, what an assistant remembers and what it looks up, how reviews figure in which businesses AI names, and why AI can read some sites and not others.
Put the method to work on your business.
We run the questions buyers in your industry ask AI, analyze hundreds of answers from ChatGPT, Perplexity and Google AI Overviews, and show you who gets named, how you're described and which sources AI relies on. Paid plans track the 3 assistants your buyers use, chosen with you: ChatGPT, Gemini, Microsoft Copilot, or Google's AI Overviews and AI Mode. A written report, a snapshot of one date, not a trend. No meeting required. No obligation.
Delivered within 2 business days. A snapshot of what AI says about you today. No meeting required.